Reputation Risk Audit

The rise of digital media makes it more difficult to know who is talking about your company and what they are saying. Managing reputation online is now crucial. Whereas customers can act swiftly to put forward their arguments – using fast publishing tools like blogs and wikis – most organisations don’t have the ability to move as quickly. This increases the need for online issues monitoring - whereas once we were just receiving clippings and broadcast transcripts, we now need to monitor the social media.

Investor Dynamics’ media security service:

• Helps organisations to monitor blogs and other malicious postings, where opinions that can harm brands can be easily and quickly circulated
• Identifies information leaks that can damage reputation in traditional and online media channels
• Unearths drivers, issues and perceptions that could cause a future reputation risk