You never know when an obscure governance issue might hit the front pages. Or do you? Looking back at scandals from the streets of the City to the depths of Whitehall, it’s surprising how many of them followed a predictable trajectory from the first rumours to the smoking gun.

i.d can help governance officers develop that sense of foresight. Reporting on the intensity of small issues and how they trend over time can drive effective media campaigning that neutralises the threat... or even positions you as an opinion leader.

The key is understanding the trends over time rather than snapshots, telling you which issues need attention and in what manner. i.d can show where to plant your flags.