Governance & Reputation: situational analysis

These pages talk about our rules of the game: consulting methods and practices for corporate governance experts. Read the right way to deal with media issues here.

1 Information gathering
2 Message development
3 Situational analysis
4 Campaign creation
5 Results analysis

Some people just want more. You may have honed your processes and shaped your strategies into a state where they’re beyond reproach, but media coverage still shows significant risk to your reputation. Why? And how can you stop it?

A full situational analysis can reveal the big picture. By working out where your competitors stand on the same metrics you’re interested in, you can see if an issue’s specific to one company – or systemic across the sector. That’s a chance for your company to shine above others, by leading change. Where once everything looked like risk, it now looks like opportunity. i.d opens up those positives.

When you’re in full compliance with rules and regulations, the remaining risk is that issues in the media take on a life of their own. Seeing your governance profile in context with your competitors drives greater understanding. And a better base for decisionmaking.